One of the biggest benefits of video streaming and podcasting is the ability to provide a more authentic experience for users. This is because with video streaming, users are not only able to see the person behind the content, but they are also able to hear their voice and pick up on nonverbal cues, which creates a deeper sense of connection and trust. Additionally, video streaming often involves live or unedited content, which can feel more spontaneous and real than carefully curated social media posts. Similarly, podcasting allows users to listen to unscripted conversations, which can feel more genuine and authentic than edited or scripted content. Podcasts often feature guests who bring their own unique perspectives and experiences to the conversation, which can make the content feel more relatable and engaging for listeners. Overall, video streaming and podcasting provide a more immersive and authentic experience for users, helping to build deeper connections and trust between content creators and consumers. This trend is informing Chapin’s recent move into a rich media format himself as he prepares to launch the forthcoming Small Business World Tour podcast. The Small Business World Tour podcast is centered on a mission to share great small business stories from around the world. Chapin says they are currently building the list of companies that will comprise the first “tour,” or season, which he expects to debut in the late-summer or early-fall. He expects to announce the Small Business World Tour schedule this summer.

Artificial intelligence (AI) is also being used on the prevention side by social media platforms and has had a significant impact on the rise of authenticity in social media. With the widespread prevalence of fake news and fake accounts, AI is being used by many platforms to identify and remove these problems. This helps to create a more trustworthy environment for users by ensuring that the content they are consuming is legitimate and authentic. In addition, AI is being used to personalize content for users, which can help to create a more authentic experience by tailoring the content to the user’s individual interests and preferences. This personalization can make the user feel like the content is being created just for them, increasing their sense of connection to the content and the content creator. Furthermore, AI can help to identify patterns in user behavior, which can help content creators to better understand their audience and create more relevant and engaging content. By leveraging the power of AI, social media platforms are able to provide a more authentic and personalized experience for users that is tailored to their individual needs and interests. As AI continues to evolve, we can expect to see even more emphasis on authenticity and personalization in social media, leading to deeper and more meaningful connections between content creators and consumers.

Overall, the rise of authenticity in social media is a positive trend. Users are able to connect with each other in more meaningful ways, and platforms are becoming more trustworthy and reliable. As artificial intelligence continues to evolve, we can expect to see even more emphasis on authenticity and transparency in social media.

Here are five quick strategies you may take to transform your solitary social media profiles into active online communities.

An Emphasis On Client Satisfaction

Social media has taken the lead in providing customer support.

Many customers who’ve been encountering problems instantly resort to social networks to receive help from brands rather than calling a firm or waiting hours or even days for any company to react to an email.

Utilizing your social media networks as a customer care platform can attract more users and make resolving their issues simpler.

The best part is that you can build a social media chatbot that would assist customers while you aren’t available. Your clients will be more inclined to purchase from you if you accomplish this.

Utilize The Right Tools

Post frequently and at the most reasonable periods if you want to increase your social media presence.

However, if you run a business, you likely do not have adequate time in the day to regularly check in to all the accounts. Use the appropriate tools because of this.

Using the right tools, you can plan your postings and make sure you publish frequently enough to increase your social media profile. Alternatively, you may wish to hire a professional social media marketing agency such as Altlier to take care of your social media posting.

Keep Up With What’s Trending

Utilizing current trends is one of the finest methods to increase your company’s visibility. By doing this, you will expose your profile to many individuals who were previously unaware of your company and who may be able to assist in the viral spread of your postings.

By keeping an eye on what’s happening, you can remain on top of trends.

Promoting Your Accounts

Don’t assume that all your consumers will be aware of and use your social media channels.

Encourage your clients to comment, like, follow, and share your content by advertising your accounts. Your fan base and followers will grow as more people become aware of your presence on social media.

Keeping The Conversation Going With The Audience

If users don’t receive something in return, they won’t follow you or want to communicate with you on social media.

Because of this, it’s crucial to interact with your audience. It entails making a daily commitment to respond to comments left on your page.

Engaging with followers can help you build genuine relationships with consumers while increasing your social media presence.

When your brand gets promoted and all-over social media platforms like Facebook, Instagram, Twitter and gets positive reviews online, your brand creates a buzz around. This is why whether you have a small or stable business online, you need to ensure that you get in touch with a digital marketing agency so that you can benefit and enlarge your business online. You can now grow your online presence online as you can now even ปั้ ม ไล ค์ ปลอดภัย on all kinds of social media platforms that you wish to have. Along with genuine likes, you will also be able to grow your follower count from hundreds to thousands or even millions of followers and likes in a matter of minutes. A digital marketing company can work wonders for your brand online, in just about a matter of time.

There are more benefits of a social media agency and let us know how it affects a brand’s online presence:

• Your business gets marketed efficiently

It not possible for any brand to thrive and flourish on social media unless and until they get marketed well. Plus, the more likes and positive comments the much more positive marketing gets done before the audience. This is why when you hire a reliable social media agency your products will be all over social media platforms. Also, your products will gain the maximum amount of attention as it will garner more likes and your follower count will grow as much as you want to.

• Recognition of your brand

The chief work of such agencies is to ensure that your brands get promoted on all the social media podiums. They will ensure that you get more and more likes no matter whenever your post gets posted online. They work for you 24×7 and ensure that you leave a positive influence on your followers and probable customers.

Consider if you have no audio since sometimes you won’t

The majority of the social media feeds are auto-played without sound that may be suitable for the audience; however, infuriating for the marketers. So if you observe it strictly, you will have lesser opportunities to grab the attention of the viewers and lower time to do it. Not similar to the landing pages social media and the YouTube whiteboard animation even doesn’t require to switch the tabs all are just scrolling down.

Hence you should not depend on the flashy background music and excellent narration to engage audiences, instead use all the opportunities in your power to make your visuals engaging enough. On average, you have not more than 10 seconds to catch the viewers on social media, and the opportunity may be of 3 to 6 seconds to make sure that every moment is well organized. The best part is the whiteboard videos can standout on social media you need to focus more on the opener.

Keep a focus on entertainment and emotional connection

The YouTube whiteboard animations and on other platforms of social media the videos are continually struggling for attention. With lesser exceptions, the customers might not see them with isolations but with many other distractions. Well, that’s the reality, and you have to face that some other video content or any other entertaining aspect can catch the attention of your viewers so your whiteboard video should be one of them.

The emotional script has an equal share and engagement of the content, and that’s the reason you must create a video that leaves people emotionally touched. You can do it by;

• Amuse people with humor
• Leave them amazed with a point of consideration that they have never thought of
• Or make them keen to learn more of the subject

Some might even say that provoking the anger or conflict of many individuals is also a key to enhancing engagement and attracting the traffics and shares. Well, I suggest staying ethical as well as positive.

Remodel your animations for social media

As much as you love making use of whiteboard video for social media, it’s also a fact that it’s heavy on your pocket.  Often the ROI makes it worthy social videos might not have the same potential of earning. Irrespective of how great and profitable business you must create the whiteboard animations to market through social media. To keep your budgets controlled, you can remodel the animation in one of the two ways;

Create a social media compatible version of the whiteboard video by minimizing them to 90 seconds, consider it as a trailer or highlight. Take essential points from your main video and transform it into whiteboard video. It might involve scripting and animating to create a video that can be broken down without harming the message.

Keep it as brief as possible

When people say what should be the length of the whiteboard animation, most will mean as long as you deliver your message ultimately. But if you consider it wisely most of the audiences are turned down as soon as they see the video is a minute long, and when it comes to social media it’s a bitter reality. If you are planning to share a whiteboard video on Facebook, Twitter or YouTube, install or, anywhere it should be as short as you can make it without harming much of your message. If you follow the simple rule of thumb.

15 seconds are the best 30 seconds are still good, 90 seconds involves luck and 1 minute is just ok

Well, it doesn’t mean that longer videos have no place on social media, under any case. Sometimes, it’s appropriate, mainly when there is no means to shorten your message in a 30-second video. However, if you are still posting longer videos on social media and your results are going down, don’t be surprised then.

Walking an extra mile what else you can do?

Making use of the whiteboard animated video for social media one of the many options you can work with. It’s quite a flexible tool that can assist you in tackling every business challenge from hiring the employee to training and selling and much more. The challenge is there a huge list of tactics and strategies that one might be using how you will decide where to invest your efficacies is your choice?

To satisfy a consumer business have to go an extra mile. Negative can be transformed into positive. Here are tips to handle negative feedback swiftly and properly. This will help to keep consumers happy and return for more.

Tips to cope with negative comments

Professionally resolve the comment –

Negative feedback fall in one of these four categories misunderstanding, business error, spam or negative comment. You have to identify the category first and create a positive solution to address it directly.

Avoid being defensive –

Never allow a negative comment to dominate you or the business. When handling it avoid being defensive. Defensive response can rapidly escalate this issue. It is wise to accept it politely and genuinely listen to the complaint.

Accept the mistake –

In case, it is business error accept it, don’t hide it. Never try to delete or ignore the negative feedback. Mistakes occur, but it is human. The best way to handle them is to face them directly, but first identify the complaint, apologize publicly and remove the conversation from social media page.

Offer an incentive –

If the person is not satisfied with your clarification, try offering a discount or free business service to cool this situation. Hopefully, the complainer can be converted to a happy consumer.

Ask for clarification –

If the negative feedback is not a business error, but a misunderstanding, you will still have to handle the comment. Ask the complainer for a positive resolution. If the consumer is not happy with any suggested resolutions, make an apology and propose a refund.

Handle the spam –

Sometimes, the negative testimonial is not genuine. It is an attempt to damage your brand reputation. This must be handled just like a real complaint. Make an apology for the identified mistake and remove the conversation offline.

Be aware of what is being said –

It does not matter, if your business has no committed social media presence. However, what people say about your product or services on other review websites is necessary. You can attain this by plugging your business name into Google. To keep on top of negative feedback set alerts with online tools.